Craft Pricing Tools

DTG (Direct-to-Garment) Pricing Calculators

Calculate direct-to-garment production costs including pretreatment, white ink underbase, CMYK pass, garment blanks, and heat press curing.

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One primary calculator for this craft. The other tools below answer a narrower question.

DTG

DTG Pricing Calculator

Price direct-to-garment shirts from pretreatment, CMYK/white ink, blank, and curing.

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How DTG pricing works

Dark garments require pretreatment ($0.50–$1.20) and a white ink underbase pass, making dark prints significantly more expensive to produce than light garments.

Ink cost scales directly with print area (square inches) and resolution. Full-coverage 12×16 prints use far more ink than left-chest logos.

Pretreatment application, drying, printing, and final heat press curing each take minutes of labor that must be factored into the per-shirt quote.

FAQ

How much does DTG ink cost per shirt?

DTG ink costs typically range from $0.40 to $0.90 for light shirts (CMYK only), and $1.50 to $3.50+ for dark shirts requiring white ink underbase and pretreatment.

How should I price DTG vs Screen Printing?

Use DTG for full-color, photo-realistic, or low-quantity orders (1–24 shirts) where screen setup is cost-prohibitive. Use screen printing for large volume runs (50+ shirts) with 1–4 spot colors.

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