Candle Pricing Calculator
Turn wax, fragrance load, vessel and labor into a recommended price and margin.
Display only — amounts are not converted between currencies.
Recommended selling price
$32.28
- Total cost
- $14.04
- Recommended selling price
- $32.28
- Profit
- $16.14
- Margin
- 50.0%
Cost breakdown
| Wax cost | $2.88 |
|---|---|
| Fragrance cost | $2.37 |
| Container cost | $2.40 |
| Wick cost | $0.18 |
| Packaging | $0.80 |
| Labor | $4.00 |
| Overhead | $0.45 |
| Waste | $0.61 |
| Fees | $2.10 |
Printed · Craft Pricing Tools · CraftPricingTools.com
Recommended selling price
$32.28
Same unit cost as the candle cost calculator, then a recommended selling price from target margin after fees.
How this calculator works
How we calculate this
- Total cost matches the Candle Cost Calculator.
- Recommended price uses target margin after platform fees.
Example
Example: pricing the 16 oz 8% load candle
Same cost inputs as the cost example, 50% margin, 6.5% fees.
- Compare recommended price to what similar handmade candles actually sell for in your channel.
- If it is far apart, the vessel or labor time is the usual lever.
How much should I charge?
Charge the recommended price, or a round number above it if that is how you list. Do not round down below cost plus fees.
Pricing tips
- Wholesale buyers will want something near 2× cost — check that line in the handmade calculator if you need both channels.
- Test vessels belong in overhead until a formula is stable.
Common mistakes
- Matching a paraffin big-brand price with soy, a heavy jar and 10% fragrance.
- Forgetting marketplace fees on “$18 even” prices.
FAQ
How much profit should I make on handmade candles?
There is no single correct profit. Many makers start around a 50% margin after fees; the right number is the one that still pays your time. This calculator lets you set that target.
How much overhead should I add?
Add a per-candle share of tools, testers, software and studio costs. Even $0.25–$1.00 is more honest than $0.
What is the difference between markup and margin?
Markup is profit / cost. Margin is profit / price. A 50% margin is not a 50% markup. See our markup vs margin guide.
Related calculators
- Candle Cost Calculator — Calculate wax, fragrance, vessel, wick, labor and total candle cost.
- Candle Fragrance Calculator — Calculate fragrance oil weight and cost from wax amount and load percentage.
- Candle Wick Calculator — Get a starting wick size range from vessel diameter, then plan wick cost.